HR and Recruiting: A Strategic Divorce in the Making

Brian Fink
3 min readOct 31, 2024

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Photo by Marek Studzinski on Unsplash

Let’s tackle a conventional wisdom most organizations cling to like an iPhone: “HR and recruiting go hand-in-hand. Hire strategically, engage thoughtfully, and retain intentionally.” It’s got the gloss of a TED Talk slogan, but dig deeper, and you’ll see it’s due for a second look — or, more honestly, a divorce lawyer.

Sure, we love a unified front, and blending HR with recruiting feels like an efficient one-stop-shop for hiring and employee management. But lumping them together is like expecting a car mechanic to diagnose your flu. Yes, both know engines — one of cars, the other of growth — but the specializations are miles apart. Merging them may save short-term resources, but it’s handicapping the organization in the long run.

Recruiting is Sales, HR is Support — And Both Need Freedom

Recruiting is not about hanging “Wanted” signs on Indeed. It’s a highly strategic sales role. Your recruiters are out there selling candidates on why they should leave safe jobs, take a chance, and sign with you. They’re pitching a future. They don’t need to get bogged down in HR’s engagement surveys or policy handbooks; they need to be fast, ruthless, and focused on a single goal — getting the best talent in the door.

HR, on the other hand, is about support, engagement, compliance — ensuring the well-oiled machine stays that way. Their work is crucial, but it operates at a different pace. They’re not sprinting for the close; they’re running the marathon. The overlap here is thin, if we’re being generous.

Blending the two only dilutes both roles. Instead of a strategic recruiting powerhouse and a focused, engaged HR team, you end up with two halves of a whole that no longer exists.

Why the “One-Stop” Approach is a Mirage

Let’s talk logistics: imagine you’re a candidate. One minute, your recruiter is selling you the company’s groundbreaking AI roadmap. The next, they’re explaining parental leave policies. It’s not only a cognitive whiplash; it muddies their credibility in both roles.

Good recruiters are laser-focused dealmakers. HR specialists are deep, patient relationship-builders. By expecting them to share the spotlight, we’re not just shortchanging the organization; we’re setting both roles up to be mediocre. The best recruiters rarely want to hand-hold a compliance audit, and the most dedicated HR professionals would rather dig into employee growth data than juggle headcount goals.

Letting Each Shine: The Case for a Strategic Split

In 2024, talent acquisition isn’t about putting butts in seats; it’s about finding the high-caliber people who don’t just fit the job but fuel the mission. They’re out there, and you want a recruiting team equipped to win them over without distractions. That’s their role — win top talent, full stop. Then pass the baton to HR, whose domain is to make sure that talent is integrated, engaged, and set up to thrive.

Separating the two isn’t just common sense; it’s strategic necessity. Recruitment needs autonomy to act fast, HR needs stability to act with precision. Forcing them into a single, supposedly “strategic” handshake weakens the very infrastructure we’re claiming to build.

A Two-Headed Monster — or Two Distinct Powerhouses?

The idea of a “one-stop” HR and recruiting model is as outdated as dial-up. If we’re serious about “hiring strategically, engaging thoughtfully, and retaining intentionally,” then we need to empower HR and recruiting as two powerhouse entities with distinct goals, skill sets, and mandates. Stop shoving them together out of convenience or cost-cutting; it’s costing you your best hires and your organizational integrity.

Let’s get real: if you want to run a modern organization, the first step is to let recruiting be recruiting and HR be HR. Because when each does what it’s designed to do, you’re left with something far better than a simple slogan — you’ve got a strategy that actually works.

Hi there, I’m Brian, and in addition to this Medium, I wrote Talk Tech To Me. I take on the stress and strain of complex technology concepts and simplify them for the modern recruiter.

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Brian Fink
Brian Fink

Written by Brian Fink

Executive Recruiter. ✈ #ATL ↔ #SF ✈ Building companies is my favorite. Opinions are my own. Responsibility is freedom. 🖖

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