The Death of “The Human Touch” in Recruiting: Why AI is Set to Take Over

Brian Fink
3 min readOct 29, 2024

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Photo by Barbara Zandoval on Unsplash

Let’s talk about the warm and fuzzy “human touch” in recruiting. You know, that thing we all believe is crucial — the recruiter’s instinct, the eye contact, the handshake that seals the deal. It’s long been the domain where human recruiters stand proud, insisting no machine could replace that “gut feeling.” But here’s the truth: that “human touch” is fast becoming more myth than method.

AI is barging into the recruitment game, and let’s be clear — it’s not playing nice. AI isn’t just screening resumes anymore; it’s assessing personalities, analyzing past job performances, and identifying candidates most likely to succeed based on data, not vibes. And AI doesn’t take long lunches, doesn’t have off days, and never needs a pep talk. It’s efficient, relentless, and terrifyingly accurate.

The ROI Argument: Humans, Beware

With every passing year, AI gets more sophisticated and cost-effective. The ROI on AI-driven recruitment tech has become an undeniable force. We’re talking algorithms that spot talent in a global pool in seconds, assess risk in a heartbeat, and can perform evaluations at a scale that even the most seasoned recruiter could never touch. AI doesn’t waste time; it delivers a streamlined, bias-free, highly repeatable process that simply… works. Hiring managers, companies, and stakeholders are starting to see AI not just as a “nice-to-have” but as a “must-have.”

Sure, there’s pushback from those championing the value of human insight. But let’s face it, that argument is getting thinner by the day. Hiring isn’t about a “sixth sense”; it’s about data, patterns, and probabilities — things at which AI excels. In a market where talent is scarce, making the right hire the first time is a business necessity. And businesses are starting to realize that AI, not humans, may hold the edge here.

Letting Go of the Last Bastions

Now, as we witness AI climbing further up the hiring ladder, the human elements that have traditionally been thought to hold value are falling away. Screening? Already automated. Initial interviews? Practically AI territory now. Decision-making? AI is developing recommendations based on predictive success rates that few recruiters could even approximate. The final “human touch” phase — those high-level interpersonal dynamics? Even that is looking shaky as AI enters soft skills analysis, sentiment analysis, and cultural fit assessments.

The question isn’t whether AI will replace human recruiters; it’s how much room AI will leave for humans at all. When the metrics favor AI over time, companies will find it increasingly hard to justify the salaries, benefits, and all the intangibles that come with human hires. AI’s argument for a larger role in recruitment will eventually become too strong to ignore.

The Human vs. Machine Showdown

To the seasoned recruiters clinging to the “human touch”: It’s time to get comfortable with technology as a partner, not a threat. The world is marching forward, and the expectations on hiring efficiency, scalability, and performance are accelerating along with it. In a few years, the human role in hiring may look nothing like it does today.

So, here’s the takeaway: AI isn’t just coming for recruiting; it’s changing the rules entirely. Those who embrace it will lead, adapt, and maybe even help reshape what’s left of “the human touch” into something new. Those who resist? They’ll find themselves arguing a case that, sooner or later, simply won’t hold up.

Hi there, I’m Brian, and in addition to this Medium, I wrote Talk Tech To Me. I take on the stress and strain of complex technology concepts and simplify them for the modern recruiter.

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Brian Fink
Brian Fink

Written by Brian Fink

Executive Recruiter. ✈ #ATL ↔ #SF ✈ Building companies is my favorite. Opinions are my own. Responsibility is freedom. 🖖

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