Write For Yourself

Brian Fink
3 min readJan 29, 2024

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Photo by Nick Morrison on Unsplash

Writing every day is not just a creative exercise; it’s a badass journey into the depths of your own psyche. It’s like a daily workout for your brain, but instead of building muscle, you’re building mental resilience and clarity.

First off, creativity isn’t some delicate flower that needs coddling; it’s a muscle. Use it or lose it, period. Writing every day is like taking that muscle to the gym. You’re not going to be Hemingway overnight, but you’re conditioning your brain to think more imaginatively, to see connections where others see dead ends. It’s about turning the mundane into the extraordinary, and that’s a skill that pays dividends in any field, be it business, art, or tech.

But here’s the real kicker: writing daily is a way to get straight with yourself. It’s brutally honest. There’s nowhere to hide when it’s just you and the blank page. You start to see your own patterns, your own bullsh*t. It’s like holding up a mirror to your soul and asking, “What’s really going on in there?”

This isn’t just navel-gazing; it’s self-awareness on steroids.

In the fast-paced, hyper-competitive world we live in, being self-aware is your secret weapon. It’s not just about knowing your strengths, but owning your weaknesses, and that’s where the gold is. When you write, you’re forced to confront your fears, your biases, and your limitations. It’s uncomfortable as hell, but growth isn’t supposed to be comfortable. It’s supposed to challenge you, push you, make you better.

And let’s talk about the tangibles here. Writing sharpens your communication skills. In today’s world, that’s like having a superpower. Whether you’re pitching to investors, leading a team, or just trying to convince your kid to eat their vegetables, the ability to communicate effectively is key. Writing every day hones that skill.

But remember, it’s not just about quantity; it’s about consistency and intentionality. You’re not just vomiting words on a page; you’re engaging in a disciplined practice of reflection and self-improvement. It’s about challenging your own status quo, questioning your decisions, and strategizing your next moves.

In short, writing every day isn’t just about writing. It’s about building a stronger, smarter, more self-aware version of yourself. It’s about training your brain to think critically and creatively. And in this hyper-competitive, constantly evolving world, that’s not just a nice-to-have, it’s a must-have.

So, pick up the pen, open the laptop, start typing. It’s not just about finding your voice; it’s about finding yourself. And in the grand scheme of things, there’s nothing more valuable than that.

Brian Fink is the author of The Main Thing is The Main Thing. It’s his way of galvanizing your focus to bring your life’s work to reality. Fink’s impassioned wit and humor tackle the highs and lows of dispelling the constant barrage of interruptions, pings, and distractions that take you away from realizing your main thing.

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Brian Fink
Brian Fink

Written by Brian Fink

Executive Recruiter. ✈ #ATL ↔ #SF ✈ Building companies is my favorite. Opinions are my own. Responsibility is freedom. 🖖

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